• • Marketing Voluntaryism 
Davi Barker, The Examiner I chose to go with the golden rule because it gives the laymen something that is both familiar and difficult to reject. I realize this may be somewhat controversial to those Voluntaryists with Objectivist leanings who rightfully point out that the Golden Rule is an imperfect formulation of the ideal. “Do unto others as you would have them do unto you” is terrible advice to give to a masochist, and it would better be expressed as “Do not do unto others as you would not have them do unto you.” None the less, its widespread familiarity as an ethical maxim outweighs its minor technical imperfections in my mind.   Published: 2012-12-01