• Outsourcing the algorithm of love
Anne VanderMey, Fortune Welcome to the weird, interconnected world of online dating. There are thousands of sites out there, many with an incredible degree of specificity in their target audience. There are sites for satire enthusiasts, of course, but also for zombie-lovers, objectivists, and people living the mullet life-style. An observer could be forgiven for thinking that the fast-growing industry is becoming increasingly fragmented.